Supplying equipment to adrenaline junkies around the globe via their website and shop in Wales, Escape Watersports had built up a strong customer base. They decided to take the leap and elevate their brand to the next level.
logo design • brand guidelines
Brand guidelines are the perfect opportunity to showcase the brand in all it's glory, showing how far you can push it across each page, and where to pull it back. Structure was given to logo usage across digital and print, as well as guidance given on how to use extra elements like the logo stamp/icons/imagery/colours.
Business cards were designed in line with the new brand, utilising the stamp and strapline. Matte velvet paper stock was used to reflect quality and strength.
Consultancy was given across social media platforms to ensure profiles were reflected consistently. Guidance given on bios/responses to get the most out of the customer interaction.
Hoodies and T-shirts were designed as uniforms for the team and as promotional material for their customer base.